Monday, February 17, 2020

Self-awareness and Career Management (2) Essay Example | Topics and Well Written Essays - 2250 words

Self-awareness and Career Management (2) - Essay Example I will undertake the MBTIÂ ® Step I Programme and take the applicable courses from ICA in order to get closer to my goal of being a highly competent accounting person. Measurable Immediately after my graduation I will seek to find employment in the accounting function of a small organization while in the accounting graduate program. I lack work experience in accounting, therefore, the chances of a large multinational organizations declining my application would be very high. I will apply to small or medium sized organizations in the capacity as a trainee or junior or staff accountant in the accounting department. After working for a period of 12 to 18 months in a small or medium sized organization while sharpening my skills in accounting, I would venture out in search of employment in a multinational organization in the capacity of Accounting Manager or Senior Accountant. I would also strive to attend at least 6 public workshops during the next year in order to gain exposure and und erstanding of the accounting process and how to maintain accounts ledgers. Attainable The immediate goal would be to find work experience in the field of accounting with a long term goal to establish a career path within the accounting area at Qatar Petroleum Co. Within the first three months after graduation my goal will be to equip myself with suitable work experience and then work within the accounting field for a minimum of 12-18 months. Additionally, my skills in writing and speaking English need to be improved. Another skill that needs improving is proficiency with excel spreadsheets as it would be important in maintaining a large database of accounts and presenting charts and diagrams on project schedules. I will join the Brookes Entrepreneurs club and also the Oxford Entrepreneurs club in order to expand my network with both compatible and diverse individuals, thereby increasing my prospect of navigating myself into accounting function. Darling (2005) discusses the importanc e of networking. Networking with others who have had similar experiences will be helpful to me as I investigate relocating to the UK and then relocate to the UK. Realistic During the holiday break, I will purchase a CD that teaches how to use Microsoft Office tools more proficiently in order to be armed at managing databases of accounts. I will do more research on the current accounting job market; make an appointment with the Careers and Advice centre; and speak with a career advisor on making my CV more attractive to prospective employers. My interview skills will need to be reviewed with my Career advisor. Upon graduation, I will venture out in search of employment in Accounting Management as a graduate manager-trainee level or even at a staff level. Timely I would aim at improvement of my information technology skills with Microsoft office tools during the next holiday break (2010-1011). I will also join the Brookes Entrepreneurs society and the Oxford Entrepreneurs society imme diately. I will find employment in the capacity of an accounting graduate trainee or an accounting manager – trainee within the first three months after graduation. To summarize, I have goals established to take the MBTIÂ ® Step I Qualifying Programm

Monday, February 3, 2020

Marketing Management Campaign Research Proposal

Marketing Management Campaign - Research Proposal Example For this reason, different marketing concepts have been developed in order to enable a company to have a better way of increasing its profitability and market shares. It has also been argued by a lot of marketing managers that developing a proper marketing management campaign - particularly the implementation of market segmentation, the proper positioning of the products and services in the market as well as targeting the chosen markets, is the key to increase the consumer choice in terms of consumption categories. For the purpose of this study, the researcher will examine and evaluate whether the said argument is acceptable or not. First, the researcher will discuss the importance of marketing strategy in terms of increasing the number of consumers' choice in terms of consumption categories. In line increasing the consumers' choice, the researcher will analyze the importance of product positioning and targeting its selected market with the use of the traditional marketing mix known as the 4 P's (price, product, promotion / marketing communication, and place / market distribution). In line with the importance of product positioning on increasing the consumer's choice in the market, the researcher will also discuss the impact of marketing communication mix or promotion and the integrated marketing communication in product positioning. Prior to the conclusion, the researcher will discuss whether consumers today have more choice in the market in terms of selecting a preferred product and services in terms of the current market environment. Impact of Marketing Strategy to the Success of the Business Sales and profitability is the heart of each business. Since all humans have specific needs and wants with regards to a product and services, the study of marketing is focused on addressing the different needs and wants of its target consumers. It is wrong to believe that the study of marketing is focused only on selling and advertising. Since consumer product preferences are usually guided by marketing concepts such as the value of products and services, cost, customer(s) satisfaction and market distribution, marketing managers continuously find new ways to develop and establish a good relationship with the target consumers by increasing the number of consumers' choice in terms of